Michelle Evatt has over 20 years of experience working in the fashion industry, with Head of Design & Design Director positions at renowned UK brands like Ted Baker and Oasis. Michelle endeavours to bring creativity and commercial acumen to all the brands she has worked for. She specialises in multi-product womenswear managing the direction and development of collections which have traded globally. Michelle thrives on identifying critical new product opportunities to boost brand awareness whilst upholding brand integrity and quality. She has recently co-founded a design agency which focuses on creating new brands supporting existing brands and manufacturers.